by Andrada Borda
Did you ever wonder why you feel in a really special way in certain places? Whether it’s a nice restaurant, an opera, a central market, or an auditorium space, you just KNOW when a place makes you feel in a certain way. And it’s not magic; it happens because Architecture has an incredible role in Continue Reading
From the dot-com bubble to US–China strategic rivalry: the timeline of 50 events that shaped global financial markets between 1996 and 2026: what triggered each one, who lost, who won, and why. Check it out here.
Three years of testing, adjusting, dropping what didn’t work, and doubling down on what moved the needle, and here they are: 22 habits that had a profound impact on my physical health, as well as cognition. None of the above is rocket science, but accessible habits to almost anyone who wants to improve their physical Continue Reading
NON-FICTION Skin in the Game – Nassim Nicholas Taleb – Business The Art of Travel – Alain de Botton – Psychology The Course of Love – Alain de Botton – Psychology Essays in Love – Alain de Botton – Psychology The School of Life – Alain de Botton – Psychology A Week at the Airport Continue Reading
One of the most honest ways to measure growth is to pause and look back. Not to judge the year, but to observe it. To notice what changed in the way you think, react, choose, and relate to the world. Progress rarely announces itself loudly. It accumulates quietly, through exposure, reflection, and repetition. None of Continue Reading
We can say that Consumer Behavior is the science of understanding the triggers that motivate people to take action, whether it is buying, doing something, or adopting an idea. It’s a complex area that identifies behavioral patterns by analyzing multiple factors: Psychological Emotional / Neurochemical Contextual Social / Cultural Economical Demographic I wanted to analyze Continue Reading
Consumer behaviour is changing. People make decisions differently. They have more options, more brands, more time to think on their hands when there is NO scarcity so…how do you know, as a brand or marketing manager, what drives the consumer behaviour of your customer? Here’s a list of 20 questions to explore in order to identify the consumer behavior type of your audience. We talk about questions that help you uncover motivations, habits, emotional triggers, and decision-making patterns.
Before you freak out, no, I did not water fast for 64 days in 1 session. What I experimented with was 10 water-fasting sessions in the past 4 years. Session 1 (Winter Time) – 6 Days – Green Juice Fasting + 4 days of refeeding Session 2 (Summer Time) – 7 Days – Water Fasting + Continue Reading
One of the ways to track your progress is a retrospective exercise to acknowledge what you’ve learned in a year and what experiences contributed to making you a better person.
There are so many things that play a role in your continuous construction of identity. Nobody is self-made – we all are the sum of all the things that contribute to our identities and beliefs, daily.
When we think global brands we think names that are easily encountered in our daily vocabulary, brands & companies we know and consume, while it seems as if they have been there since ever. BUT HOW ARE GLOBAL BRANDS & COMPANIES CREATED? There are some fundamental rules, there are industry variations at the same time Continue Reading